Working beside Hardip Manku (Creative Director and owner) for 2 years and a half, we were able to create the first 6 seasons for CHRLDR, a clothing brand targeting the laid back, stylish cool girls.
Their designs and great fabrics lead the company to become recognized across the American market, selling in stores like Simons and Bloomingdales, and to be used by many female celebrities including Sarah Jessica Parker, Cara Delevigne, and Hilary Duff.
Starting as a small company in a huge and demanding market, having to multi task, and to learn every day something new was part of the routine. This experience taught me how to create and manage email marketing campaigns and ecommerce websites, and to work in very fast pace creative environment, where the luxury of waiting for the inspiration didn’t exist.
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